National Restuarnat Association Trade Show 2010

Sunday through Tuesday, Constant Raving attended the National Restaurant Association Trade Show in Chicago. We walked the corridors of the McCormick Center to chat with folks in the restaurant business about the power of social media and why they need to be a user.

We interviewed a few vendors at the show and posted them on our Facebook page and Twitter page. You can find them at www.facebook.com/ConstantRaving or http://twitter.com/ConstantRaving.

The show attracts a wide variety of people in the restaurant business, everyone from restaurant owners to app developers. As we strolled through the masses, we found that most of these businesses were not using social media and if they were, they were sticking exclusively to Facebook. Diversity is key to a successful social media strategy.

The show had quite a few app developers; however, most were exclusively for the iPhone. In our opinion, app developers need to create useful apps for the major smart phones, not just for iPhone users.

As we walked past the entrance to the North Wing, we noticed a screen displaying live Twitter feeds from the event using the tag #nrashow. That says it all. Allowing people the opportunity to see their tweets is a great way to engage. We just loved that.

All in all, the show was a great success and we had a blast.

Meeting

Today we attended a meeting with a potential client in the Sandhill's area of North Carolina. They are very excited about the prospect of using the power of Constant Raving. When will you be calling us?

We have a new client

We have a new client, 5 Star Awards!! Become a fan of Facebook or follow them on Twitter.

Attended NRA Show 2010

Constant Raving is attending the National Restaurant Association Trade Show in Chicago May 23rd-25th!!

With Apple's launch

With Apple's launch of the iPad, CIO.com has identified restaurants and hospitality as one of three industries likely to be changed by the technology. Developers are working on new applications, including one that could replace paper menus with more interactive versions.

Facebook users

Facebook users are openly sharing their life’s passions, personal interests, and their affinity, or lack thereof, for corporate brands, political candidates, and the key public policy stances. In effect, they are openly sharing every bit of marketing data a 21st century company covets.

Facebook is not just for college kids

Far too many executives still see Facebook as a vast, uncontrollable outpost for college slackers, one better equipped for picture sharing and random life updates than corporate reputation management, crisis response, and brand bulletproofing.