Facebook users

Facebook users are openly sharing their life’s passions, personal interests, and their affinity, or lack thereof, for corporate brands, political candidates, and the key public policy stances. In effect, they are openly sharing every bit of marketing data a 21st century company covets.

Facebook is not just for college kids

Far too many executives still see Facebook as a vast, uncontrollable outpost for college slackers, one better equipped for picture sharing and random life updates than corporate reputation management, crisis response, and brand bulletproofing.

Not Just Tweets any More!!

Constant Raving has decided that we are not using eblooger to its fullest capacity. While continuing to blog our Tweets we will also begin to blog substantial content about 3 times a week. We want to inform the public and business owner about social media, its uses, and how it can be the most important tool in your marketing arsenal.

For instance, Twitter is a fabulous way, not only to stay connected with friends and family, but also to connected with businesses. You can link Twitter to your smart phone so that tweets show up as an SMS. You can choose the people and businesses you want to receive SMS Tweets from. When someone sends a message using Twitter, it is refereed to as a Tweet.

This morning I received a Tweet from Starbucks telling me that today was free Pastry day. All I had to do was print out the coupon from their website and visit the closet Starbucks to receive my free pastry. YUM!!

Sending out Tweets to your clients with daily specials, discounts and coupons is an excellent way to drive customers to your door.

Social media usage doubles for Small Businesses

The number of small businesses using social media has doubled since 2008 as more companies look for ways to identify and attract new customers, according to a recent survey. The index is based on a December 2009 telephone survey of 500 small business owners. About half the respondents said social media takes more time than they expected!! Call Constant Raving 919.244.7503